Each year, the beauty industry produces over 120 billion units of packaging, most of which ends up in landfill. Traditional recycling systems aren’t equipped to handle pumps, tubes, mirrors, or mixed materials.
For more than a decade, Close the Loop has been working on dedicated recovery systems for powders, liquids, and complex cosmetic packaging, giving brands a trusted, transparent way to achieve sustainability goals and meet consumer expectations.
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We co-develop in-store collection programs and handle returns from any store across Australia and New Zealand. Our partnerships with Estée Lauder’s Back to MAC, Clear Skincare, Innisfree, and L’Occitane make it easy for consumers to return empty products, building engagement, loyalty, and measurable environmental outcomes.

For e-commerce or direct-to-consumer brands, we design co-branded reply-paid return satchels. A simple, convenient way for customers to recycle from home while reinforcing your sustainability story.
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We manage obsolete, expired, or returned stock under strict confidentiality. Our certified Secure Destruction process ensures products never re-enter the market, protecting your brand while responsibly recovering packaging materials, all within a Zero Waste to Landfill framework.
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We collaborate with progressive contract manufacturers to manage off-spec batches, overruns, and unused packaging. Where traditional producers say “sustainability isn’t our problem,” we work with innovators who see circularity as a value-add, providing their clients with compliant waste solutions, packaging design feedback, and verified recovery outcomes.

Every shipment is logged and scanned at our advanced Australian facility. Our systems track materials by type, source, and recovery pathway, ensuring full traceability and transparent reporting.
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Packaging is unpacked and separated. Contaminated or non-recyclable components are redirected to energy recovery, ensuring nothing goes to landfill.
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Recyclable materials: rigid plastics, glass, metals, and paper are processed into new feedstock. Non-recyclables are converted into energy, reducing greenhouse gas emissions. Landfill is not an outcome. Zero Waste to Landfill is our promise.
We proudly partner with some of the world’s most recognisable beauty brands to deliver certified, scalable take-back programs across Australia.


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300+ tonnes of cosmetic packaging recovered to date
Zero Waste to Landfill through verified downstream processing
Empowered thousands of consumers to take part in circular initiatives
Contributed to the creation of TonerPlas® and other recycled-content materials used in infrastructure
Our long-term partnership with Estée Lauder’s Back to MAC program contributed to the Australian Government awarding CTL with a $1 million grant under the National Product Stewardship Investment Fund.
The resulting research delivered insights into developing a framework for Australia’s first comprehensive cosmetics stewardship program - covering strategy, program design, circularity analysis, and large-scale in-store take-back trials, and later, this work was referenced in ACCORD’s industry guidelines for product stewardship.
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We’re building a circular beauty economy - one where packaging design, recovery, and reuse are seamlessly connected. Through innovation, transparency, and collaboration, we’re helping brands:
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